Data / Analytics

Data / Analytics on Indian Credit Cards Market

Credit Card Business set for Big Take Off in India

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Credit Cards Spend in India is an evolving industry with >50mn base (~32mn unique customer base), >INR1tn loan outstanding (~1.2% of system credit) and 3% spends/GDP. Over the previous decade, while credit card spends posted ~25% CAGR, growth in the card base has lagged and remains low at ~32mn of unique customer base. Rapid proliferation of e-commerce, improving POS infrastructure and demonetisation were key inflection points for the credit card business.

Penetration of Credit Cards by CIBIL Score
CIBIL has 550 mn records (individuals plus businesses), of which the unique credit card customer base is mere 32mn — sub 6% penetration in credit cards. Moreover,

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ZestMoney and LazyPay – New Age Just in Time Loans for Millennials

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Digital penetration has increased at a swift pace over the past few years in India. The decrease in average data cost and drop in price of smartphones has resulted in higher internet activity. This has promoted digital transaction and online purchases. PayTM, MobiKwik, etc. started the digital payment revolution and these platforms have expanded vertically. UPI has increased at a sharp pace in India. New entrants like PhonePe, Google Pay, etc. have increased digital payment adoption in the past two years.

ZestMoney‘s co-founders were inspired by the scope of digital lending in India while working in London. Urbanization and rising aspirations of Indian consumers, alongside the discount model of the online e-commerce industry, has fueled the swift pace of growth in online purchases. E-commerce is expected to

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Consumer Lending DataPoints – CIBIL Analysis

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TransUnion CIBIL, a leading credit information bureau, shared some insights on behavioural trends in consumer / business lending in India. TransUnion CIBIL now has records of 400mn customers, of which 185mn customers have access to live retail lending facility. Within this, 85mn customers fall in consumer lending segment and ~100mn in business lending and others (agri, PSL etc). The company adds 15mn -20mn through new to credit route, 15% of overall.

There is improving penetration (breadth rather than depth) is reflected in unique customer enquiry growth accelerating from 27% in Q2CY18 to 43% in Q4CY18. Encouragingly, single product single account customers constitute 40–45% (in terms of volumes) for Credit Cards, Personal Loans & Consumer Durable Loans. No doubt, the cross-selling trend is on the rise—multi product multi accounts (MPMA) up from 32% in FY16 to 37% in FY18. That said, asset

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How BankBazaar and Wishfin are Transforming Lending / Financial Savings / Insurance for Gen Next?

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Smartphone penetration, availability of cheaper 3G/4G Data Plans along with idiosyncratic events like demonetization offered have transformed how gen next India financially transacts leading to higher traction on Platforms such as BankBazaar and Wishfin. They are an intermediary between the end consumer (who wishes to purchase a product, physical or financial) and financiers (banks, insurance, AMCs).

Digital platform penetration for sourcing loans and cards is expected to grow in the next 10 years to 60% from 15%. The number of visits to bankbazaar.com grew from 3 mn visits a month to 40 mn visits in a span of three years so is the exponential rise in traffic to Wishfin. Both have a strong online market presence and work with all the leading financial institutions in India.

The typical customer that visits

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Axis Bank Renewed Push on Payments / Credit Cards Business

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Axis Bank has been undergoing a structural shift for sometime. It got a shot in the arm with HDFC Group veteran Amitabh Choudhary joining as the CEO of the Bank. Within retail, there has been a gradual increase in the share of high yielding retail products like credit cards and personal loans.

Payments business plays four important roles in a bank’s strategy (1) acts as the face of the franchise, (2) increases customer engagement, (3) drives profitability and (4) drives partnerships. Retail electronic payments in India are growing at a tremendous pace which

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How Visa / Mastercard Business is Disrupted and their Online Position

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For decades, Visa and Mastercard were the undisputed market leaders in Payment Processing. The alternative payment industry emerged with Paypal which became the standard for online payments. PayPal has meaningful room to grow as it taps into new markets including the sharing economy, bill payment, and B2B payments. After several unsuccessful attempts, Amazon is seeing more traction with Amazon Payments (after its re-launch in 2013), which allows third-party merchants to improve

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