India’s fourth largest Credit Card issuer, SBI Cards with a base of 2.18 Mn credit cards has realigned its business strategy. SBI will now focus on more profitable customers, which is Corporates and SMEs.
SBI Corporate Credit Cards
The cost of servicing a corporate card is much lower than a retail consumer credit card. Currently Corporates account for insignificant number and hence will be the future growth vertical. So far SBI has added 250 Corporate Accounts. They will also offer SBI Personal Cards with host of benefits for Executives of Corporate Clients. SBI cards division is also in talks to its Parent company to secure the credit issued on Cards by accessing the Cash Credit line which